Class Year: 2016
Shadowing Visit Site: Burson-Marsteller
Describe your visit and what did you gain from the experience?
I spent a very busy and interesting day at Burson-Marsteller. I was able to tour the entire office. Throughout the day, I had the opportunity to sit in on several meetings with my alumni host. Through these meetings, I was able to experience daily life at the company. My alumni host also arranged for me to sit down with several of her colleagues. These colleagues came from different departments and had different duties, giving me a good idea of the many roles available in the company.
How did this experience influence or connect to your future career plans/goals?
I had always thought of PR to be an interesting and exciting career choice. However, I based this off a rather abstract idea of what I believed PR entailed. As a result of my day at Burson- Marsteller, I now have a concrete understanding of the world of PR. I am now seriously considering PR as a career goal.
What is some helpful advice your alumni host shared with you?
My alumni host was remarkably encouraging. She assured me that with hard work and quality communication skills, one can succeed.
Why would you recommend the Alumni Job Shadowing Program to other students?
I would definitely recommend the Alumni Job Shadowing Program to a student from any year. Through this program, students receive a firsthand look into an industry of interest as well as the valuable advice of Holy Cross alumni.